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L’équipe
Nous nous sommes rencontrés à l’école maternelle de Monpazier en Dordogne, et c’est après plus de 20 ans d’une amitié fraternelle et d’aventures extravagantes en tout genre que nous nous sommes associés pour créer Bélice.
Cyprien se charge du développement de Bélice. A l’écoute de vos interrogations et de vos attentes, il permet une présence grandissante de la marque dans différents points de distribution et dirige les orientations stratégiques de Bélice pour être au plus proche de nos valeurs et, nous l’espérons, au plus proche des vôtres.
Geoffroy est responsable de notre laboratoire. Au coeur de l’élaboration des produits, il soigne la réalisation artisanale des cosmétiques Bélice à chaque étape du processus de production. Fabrication, coulage, découpe, séchage, mise en boite… Ces différentes étapes n’ont aucun secret pour ses mains expertes !
Depuis 2013
En 2013, sous l’impulsion de Cyprien la première boutique Bélice voit le jour à Périgueux. Elle rassemble des produits cosmétiques locaux, notamment du savon à la découpe zéro déchet et saponifié à froid. En 2014, Geoffroy ouvre également une boutique à Issigeac, puis en 2015 une boutique à Sarlat.
En parallèle nous lançons une première gamme de savons à froid Bélice exclusivement proposée dans nos boutiques. Aussi le lancement est un franc succès et nous prenons goût au développement de produits et la dimension écologiques de leur composition et de leur production.
Souhaitant se consacrer pleinement à cette activité nous investissons en 2017 un laboratoire de formulation et de production consacré à la cosmétique solide. Egalement nous fermons progressivement nos différents points de vente pour consacrer toute notre énergie à la formulation et à la production de produits innovants et biologiques tels que nos shampoings solides.
Nos valeurs
Nous savons que nous n’avons qu’une planète et que celle-ci s’essouffle pour des raisons diverses. Notre objectif est d’agir en conséquence en offrant l’assurance aux consommateurs de nos produits d’une consommation responsable et éthique.
Ainsi :
- Zéro déchet : l’ensemble des produits Bélice sont 100% zéro plastique
- Biologique: tous les cosmétiques Bélice sont certifiés bio
- Naturel: 100% des ingrédients contenus dans le produit fini sont d’origine naturelle
- Respect des animaux: nous n’utilisons des matières d’origine animales que lorsque son utilisation favorise le développement de l’espèce (exemple : cire d’abeille biologique)
- Artisan français: tous les cosmétiques Bélice sont fabriqués en France par nos soins
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